I’m a Millennial Marketing student who watched the Fyre Festival unfold on social media. ​Here are the five things I learned.

Influencer Marketing is still a new and evolving marketing strategy. However, old questions are resurfacing, and further questions are presenting themselves after the Fyre Festival Documentaries on Netflix and Hulu were released earlier this month. Marketers are questioning their future investments in influence marketing, but it is important to note that this event took place […]

What to Look for in an Influencer Marketplace

Are you trying to figure out which influencer marketplace is the best for you? Don’t worry, we get it – it’s far from an easy choice. In fact, with dozens of different platforms currently live on the market, making a choice is difficult. With customers growing ever-wiser to old-school sales tactics and putting up barriers […]